Co-sponsored by the Macau Trade and Investment Promotion Agency and the Macau Young Entrepreneurs Association, and co-organized by Macau Transcend Zhubajie Management Co., Ltd., two online "Macau Internet Brands and E-commerce Marketing Talent Training Courses" to enhance Macau enterprises' Internet brand and e-commerce marketing And help companies improve their practical skills in expanding the mainland e-commerce market. The first session has started on December 7th, and the second session will be held on December 14th. Registration is welcome and free of charge.

On December 7th, the first course will be live broadcast online. It will be conducted by a large unicorn enterprise and a well-known talent sharing platform in the Mainland—Vice President of Zhubajie.com Wei Yunkun. The theme of "leverage", shared the digital trend under the epidemic, and deconstructed how companies use Internet tools to reduce costs and increase efficiency. Later, Li Donghua, an off-campus tutor from the School of Entrepreneurship Education of South China University of Technology, explained with "Use brand to link business, use brand to link interesting", supplemented by examples to illustrate brand marketing techniques such as topic marketing, digital marketing and sensory marketing. Some participants said that learning about online marketing knowledge through online seminars for small and medium-sized enterprises is beneficial to the company's upgrading and transformation, and they hope to continue to hold them in the future. More than 150 Macau SMEs and industry professionals participated in the first course.

The second course will be shared on the e-commerce platform precision marketing by Wang Zhiwei, general manager of Salmon e-commerce Hefei on December 14, explaining how to use the mainland e-commerce platform to promote thousands of people to different types of consumers, and get information from Guangzhou Pan Wenjun, general manager of Technology Co., Ltd., shared practical knowledge of holiday promotions on the e-commerce platform and explained the preparation work required for online marketing activities. From now on, interested parties can scan the QR code and fill in the registration information. The course fee is free. The conference software supports smartphones, tablets and desktop computers. Welcome SMEs, industry representatives and interested parties to actively participate.

For enquiries about registration and event details, please call Mr. Li (+853 8798 9755) or Mr. He (+853 8798 9602), Corporate Development Service Office of the International Trade Promotion Bureau during office hours, or email to chrislei@ipim.gov.mo.