Melts in Mouth and Sweet for the Heart --Handmade Chocolates from Macao

Chocolate has a long history. It has been the most delightful snack as it is tasty and intensively aromatic. Many people see it as a symbol of love and happiness. Schoggi Meier was established in 2008 as a “traditional brand” of Made-in-Macao high-quality chocolate, which is familiar to many Macao residents. Adhering closely to the concept of "high-quality imported raw materials, local fresh manufacturing", Schoggi Meier strives to present the public with a taste of "happiness"

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Wonderful-looking chocolates and pastries

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Schoggi Meier store in Fai Chi Kei

Bringing sweetness and “warmth like the sun”

The brand name “Schoggi Meier” originated from the smiling sun drawn by the Swiss founder Jurg Meier (Mr. Sunny). The brand has always upheld and continued its passion and sense of mission arising from Swiss chocolate making. Ieng Ka Sun, the General Manager of Schoggi Meier revealed that the selected raw materials have been strictly controlled by the company. In order to ensure that the chocolate is top quality, they have co-operated with Felchlin, the Swiss chocolate ingredient producer, who has a history of over 100 years and is famous for its taste and quality. Each cocoa bean selected can even be traced back to its origin, ensuring customers’ confidence with transparency and high standards.

Ieng Ka Sun also shared a tip on how to judge the quality of a piece of chocolate. If you just hold it in your hand and the chocolate starts to melt after 5 seconds, this indicates high quality. She explained that the melting point of chocolate made from high-purity cocoa butter is close to human body temperature, and has the smoothest sensation in mouth.

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Ieng Ka Sun (left), the General Manager of Schoggi Meier

Dessert as an art to satisfy both the eye and palate

With the continuous advancement of science and technology, mechanisation and standardisation in the factory is becoming a trend. However, Schoggi Meier has insisted on fresh production daily and adopted a semi-automatic production method. That is, the basic process of chocolate making is carried out by machinery, but the later decoration process still handmade, as if to give each piece of chocolate it’s uniqueness, thus keeping the creativity.. Ieng Ka Sum said, in recent years, the customers’ needs have become more personalised and diverse. The company provides customers with tailor-made cakes, sweet French pastries, biscuits and chocolates. according to their needs, so as to give customers beautiful and sweet memories from their unique and creative designs. In addition, they have also co-operated with large hotels or other organisations to make special desserts that are both externally and internally attractive.

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Insisting on handmade manufacturing to inject vitality to each piece of chocolate

(picture provided by Schoggi Meier)

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Own factory to produce high-quality chocolate

(picture provided by Schoggi Meier)

As an enterprise rooted in Macao, Schoggi Meier now has four shops in Macao. Ieng Ka Sum thought the local market is competitive. Under healthy competition, each shop can give play to its own characteristics and advantages. She also mentioned that in the past, the products were usually only displayed and promoted in their own shops. This time she is glad to “jump out of the box” in promotion and displays her products in “Macao Ideas” under the support of Commerce and Investment Promotion Institute (IPIM). She expects to effectively promote her brand and expand the market via “Macao Ideas”, the Macao Products Display and Sourcing Centre, facilitating the company's diversified business development in the future.

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