In the romantic small city of Macao, ALo Lo, the founder of Sara Lolo Fashion Design Limited Company, is determined to seize the local fashion spotlight with his distinctive brand concept and exceptional fashion designs.

ALo Lo, the founder of Sara Lolo Fashion Design Limited Company

Fashion art in a Romantic City

Drawing inspiration from the romantic charm of the small city of Macao, ALo Lo established the SARALOLO brand with the aim of embodying the “touchable romance”. Through innovative fashion design, the brand is dedicated to offering customers wearable fashion that empowers every woman to express her beauty confidently. Holding the core value of breaking the constraints, the brand highlights the beautiful curves of the female body, with  the ruffled three-dimensional tailoring becoming the brand’s distinctive symbol.

(Pictures provided by the company)

The Natural Fashion Sense of a Hairstylist

Apart from his role as a fashion designer, ALo Lo has a wealth of experience as a professional hairstylist. Through his connections with numerous performers in Hong Kong and Macao, he has built a significant customer base that has a penchant for stylish attire. Understanding their requirements well, he recognises that a compelling brand and effective marketing strategies are crucial to capturing their attention swiftly.

(Pictures provided by the company)

Rewards and Challenges in Brand Development

In recent years, SARALOLO has won numerous awards, including the Best Business Women’s Clothing Award at the “Guangdong Fashion Week” and the Championship of the 25th Anniversary Uniform Design Competition of the Macau Productivity and Technology Transfer Centre (CPTTM). All of these are the recognition of the brand’s efforts. According to ALo Lo, he is eager to expand his business into the mainland market. Previously, he had contacted “ByteDance” through IPIM’s “Macao Ideas”, and discussed several co-operation plans. He believes that it will help improve his products and marketing strategies and lay a more solid foundation for the future development of the brand.

Contact Sara Lolo Fashion Design Limited Company

If you are interested in discussing co-operation with the above-mentioned company, please contact the staff of “Macao Ideas” during office hours.

Tel.:

Ms Wong +853 8798 9766

Ms Chong +853 8798 9739

Email:

debbywong@ipim.gov.mo

elizachong@ipim.gov.mo

Disclaimer: The views expressed by the interviewee during the interview are their personal opinions and do not represent the position of the Commerce and Investment Promotion Institute (IPIM). IPIM does not assume responsibility for the accuracy, completeness, or timeliness of the interviewee's statements. IPIM is exempt from legal and litigation liabilities for any losses resulting from the aforementioned content. Any products, services, or brands mentioned in this article should not be understood as endorsements or approvals by IPIM.