AKSO Cordyceps Sinensis: Especially for Health-Conscious Younger Consumers

In recent years, the general public have been paying more and more attention to “Yang Sheng”, the healthy lifestyle advocated by traditional Chinese medicine. Young people, who seemed to want to have nothing to do with "Yang Sheng", have also joined the trend. With a busy life style and unstable working hours and free time, portable and convenient health foods have become the first choice for young people to maintain their health. The cordyceps products developed by Macao AKSO Innovation & Technology Co. Ltd. (AKSO) cater to the preferences of the younger generation and have become hot-selling products.

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AKSO Cordyceps Sinensis products

Zero-pollution cordyceps products using high-tech

The overharvesting of wild cordyceps will damage the ecosystem. The changes in the growth environment of wild cordyceps and its own characteristics also make it inevitable that it will have a high heavy metal and arsenic content. In view of this, AKSO uses modern high technology to cultivate a new generation of high-quality cordyceps products so that they can grow naturally into female and male fruiting bodies in a clean environment. Grown from sexual reproduction using scientific and technological methods, the cordyceps militaris does not need to be cleaned or air-dried. The original spore powder and active ingredients are completely retained, which can be made into a pollution-free, high-quality, high-purity cordyceps powder.

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AKSO Pure Cordyceps Sinensis Powder

Convenient and diverse for your preference

Most young people in Macao lead a busy life style or need to work shifts, which leads to unstable working hours and free time as well as affecting the immune system. Because of this convenience is considered most important when it comes to taking health products. The first product from AKSO was the “AKSO Cordyceps Sinensis Capsule”. But later they discovered that young people have different requirements for “convenience”. As a result, they provided a more diverse range of health products such as “AKSO Pure Cordyceps Sinensis Powder”, “AKSO Pure Cordyceps Sinensis Powder Tablet” and “AKSO Pure Cordyceps Sinensis Nutrition Essence”

General Manager Lau Ka U said, the AKSO products cater to the needs of the general public and are very comprehensive and convenient. You can choose products according to your own preferences. For example, “AKSO Pure Cordyceps Sinensis Powder” can be added to coffee, orange juice, soup and other drinks, which can cover the taste of cordyceps and quick to use. Cordyceps can produce different effects with various elements. The brand will continue to develop more healthy products based on customer needs in the future.

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AKSO Director Leong King Cheong (left) and General Manager Lau Ka U

Attractive packaging showcasing Macao style

The packaging of AKSO Cordyceps Sinensis products was designed by a local designer to highlight the unique mixed cultural environment of the Chinese and Western cultures in Macao. For example, the packaging of “AKSO Cordyceps Sinensis Capsule” is blue which represents youth, combined with the pattern of Chinese blue and white porcelain and the pattern of Portuguese tiles, indicating strong Macao characteristics.

Lau Ka U is very grateful to have the invaluable chances provided by Commerce and Investment Promotion Institute (IPIM), allowing AKSO to “go global”. In 2019, by participating in the China International Import Expo with IPIM, the brand has greatly benefited from gaining access to many brands that are interested in co-operating. In the future, they will actively participate in business matching activities organised by IPIM for “Macao Ideas” exhibitors to expand business opportunities and enhance brand awareness. They hope that AKSO products can gain a foothold in the Mainland market and introduce their health products to more customers. During the COVID-19 epidemic, AKSO also spared no effort in contributing to the fight against the epidemic in Macao by adding a new production line of medical masks.

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